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IAB Europe inotanga Multi-Device uye Yakabatanidzwa World Library yeKutsvakurudza

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12 makore apfuura

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Isu tinoshandisa kusaina kwako kukupa zvirimo munzira dzawakabvumira uye kuvandudza manzwisisiro edu pamusoro pako. Unogona kuzvibvisa chero nguva.

Computer_chips_circuits_boardsIyo Interactive Advertising Bureau Europe (IAB Europe) yakatanga iyo Multi-Chishandiso uye Yakabatana World Raibhurari Yekutsvagisa kugadzirisa kudiwa kwenzwisiso pane inogara ichichinja midhiya yekushandisa. Kunzwisisa hukama pakati pevatengi nemidziyo yavo muEurope yose kunonetsa kune vatengesi uye raibhurari iyi ichaunza yazvino yakanakisa tsika yakawanda-yemidziyo uye yemusika zvidzidzo pamwe chete munzvimbo imwechete.  

Sezwi rebhizimusi redhijitari, kuratidza kukosha kweindasitiri yekushambadzira yedhijitari kuburikidza nekutungamira tsvagiridzo ndechimwe chezvakakosha zveIAB Europe. Iyi raibhurari itsva inoratidza kushanduka kwemaitiro evatengi uye kuwedzera kuri kuita kwekushambadzira pamapuratifomu enhau.

Ichishandisa tsvakiridzo yekushandiswa kwemidziyo yakawanda kubva kumakambani nemasangano anotevera, Multi-Device uye Connected World Library inoratidza hupfumi nekusiyana-siyana kweEuropean media landscape: AGOF, BVDW, comScore, IAB Austria, IAB Serbia, IAB Switzerland, IAB Turkey, IAB UK, Millward Brown neUnited Internet Media.

Sachigaro weIAB Europe Research Committee uye Research Director Europe kuMicrosoft Tim Jones akati: "Multi-Device uye Yakabatanidzwa World Library of Research kubva kuIAB Europe idanho rakakosha - munguva yekugara-pakubatana mumasikirini akawanda, zvakakosha kuti tiwedzere kunzwisisa kwedu maitiro enhau."

Raibhurari iyi inosanganisira zvidzidzo zvinoongorora mashandisirwo eTV, maPC, malaptop, mahwendefa, nharembozha uye mafoni; mashandisirwo emidziyo musanganiswa; kushandiswa kwemidziyo mukati mezuva; mugove wenguva yakashandiswa pachigadzirwa chimwe nechimwe; mhando yezvinhu zvinodyiwa.

IAB Europe Executive Business Advisor Alison Fennah akati: "Ndiri kufara kuti nhengo dzeIAB dzauya pamwe chete kuti dzibatsire kune ino referensi pamusoro penyaya yekushandiswa kwenhau iyo yakakosha kune chero mushambadzi wemuno kana wepasirese. Iyo yakakosha wedzero kuIAB Europe's tsvagiridzo uye njere portfolio".

Iyo IAB Europe Multi-Chishandiso uye Yakabatanidzwa World Raibhurari Yekutsvagisa chirongwa chiri kuenderera mberi. Kana iwe uri nhengo yeIAB Europe kana National IAB nhengo uye uchida kuziva nezve kuburitsa tsvakiridzo yako muMulti-Chishandiso uye Yakabatana World Library yeKutsvaga ndapota taura [email inodzivirirwa].

Iyo Multi-Chishandiso uye Yakabatanidzwa World Raibhurari Yekutsvagisa inogona kuwanikwa pano. IAB Europe yakabata Webinar pa4 Mbudzi kuratidza kutangwa kweWebinar. Kurekodha kunogona kuwanikwa paIAB Europe webhusaiti pano.

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